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Friday, April 15, 2016

The Pakistan Cup

So called PCB management now initiated 'Pakistan Cup', on the screen it looks like a good one but in longer run it wont be beneficial because of many things.

Reason

Involvement of people

  • Marketing of this event was done in hurry, as if one night they got a dream the same day, they started the program.
  • There is no criteria for watching the game on the stadium, because the main purpose for events like that should be first to bring the crowd to the stadium, secondly grooming the youngsters. We don't want an All Stars IX.

Lack of media

Ok, many media houses are sponsoring them, but what about social media? Why isn't a hash tag or something more of that was defined? Here we have to present this as a product, which could be used as a yardstick for future programs.

Future domestic program 

There should be a future domestic program drafted for Pakistan cricket so that we as fans of Pakistan cricket should also be involved like after office hours going to the stadium for watching the game etc. Nothing like that was ever seen from the PCB themselves. Money no doubt is important but Corporate Social Norms are also something to be taken not for granted.

Empty stadiums

What about the youngsters, playing in empty stadiums? We needed to market it properly so that we could see future stars today.

I don't know what PCB is doing

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